International Women’s Sports Film Festival
IWSFF is a Portland-born film festival that centers the narratives of women and non-binary athletes. The creative direction and brand build-out became so much more than a logo and fonts, it turned into an immersive experience in female and NB joy. The creative elements needed to touch on the timeless appeal of storytelling through film, roses and grit from the City of Roses, and general female badassery in sport throughout history—a way to honor the women and they/thems who came before us. This was truly a gem of a project to work on.